Instagram's Vanish Mode: What is it and How Does It Work?

There is a mode on Instagram that is highly ignored. It's a new feature and I don't even think it was announced as quickly as the newest feature. We know that the Social Media Platform Snapchat has a similar feature. What is this new feature? Instagram Vanish Mode! Have you heard about it? If not this can be an amazing feature to tap into.

What is Instagram Vanish Mode?

Let's do a little explaining.

I learned about Vanish mode from Business Insider.

Vanish Mode on Instagram lets you have a temporary chat that is automatically erased when the chat ends. It's very similar to Snapchat in the sense of who can see what.

This has opened up so many opportunities for brands and businesses because now they have an additional tool at their disposal. With vanishing messages, you can also send disappearing photos and information.

How to activate Vanish Mode messages on Instagram?

Ok, now for the good stuff. Let's talk about how to activate this awesome feature!

First thing you need to do is open up your Instagram app on your phone. Once inside go into a private chat with whomever you want and click the "I" in the top right corner of their person's profile. You will see an option that says 'Vanish Message'. Click it! If they have also activated vanish messages then it should be available on both sides since its just like Snapchat where some people are under disappear mode while others aren't.

How does Vanish Mode work?

Now all that is left to explain is what happens once someone sends a message or photo only accessible via vanishing messages.

When someone sends you a message in vanish mode, it will be saved to your camera roll. Once the sender deactivates their account or deletes the chat; however; everything they sent you is deleted forever! So if this feature is something that sounds like something an influencer might want to use then go activate now!

How do you turn off Vanish Mode?

Vanish mode I feel can be quite productive in business. If I am having a conversation with brands about a launch or a big project I'm working on and do not want to leave evidence then I will turn the vanish mode on. When I am done i will turn it off. Here is how you turn the feature off.

It's easy to turn off, just go back to the "I" icon and you will see a tab for vanish messages. The next time someone sends you something it should say visible instead of Vanish Messages so that way you know who is able to see what!

Watch This Tutorial


So these are the awesome things about Vanish Mode on Instagram that I think everyone should know about. It's not just for celebrities and big brands but it's also great for smaller brands looking to stay ahead of the curve when marketing with social media platforms. If you have any questions about vanish mode feel free to ask them in my chat feature or send me an email!

Thanks for reading my blog post today and until next time.. goodbye!